Types of Offline Marketing

In today’s world of non-stop online marketing, it’s important to remember that offline marketing campaigns are still an effective part of the marketing puzzle. In fact, these days, offline marketing is refreshing for the public. Let’s remind ourselves by looking at some examples.

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How to Reach New Customers? Digital Marketing

If property marketing is all location, location, location, then product and service marketing is all perception, perception, perception. Consistent branding and perception throughout all marketing channels play a crucial role in attracting more customers. These have become even more important to maintain and track with the arrival of many digital marketing and sales channels. Here are some of them and how they can help to reach new customers on the…

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URL Redirects in SEO

There are a lot of tools and methods used to help improve on-page SEO. One of those methods is URL redirects. While this may seem like a new tool, redirects have been used for as long as the internet has been around. Redirects can help boost rankings, funnel site traffic to certain pages, and even help customers find new products or services from the main landing page. Today we will…

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How to Improve Your Web Search Skills?

Have you ever asked someone in your life a pressing question about something you needed a quick answer to, only to be told to “just Google it”? Search engines have become an integral part of the way we live and gather information. So often, the answer you are after really is a simple click away. For example, think “what’s the weather in Austin, TX” or “free online calculator”. Other times?…

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Should You Hide or Delete Negative Social Media Comments?

Deciphering if you or your business should hide or delete negative social media comments may be a tough decision. The answer to this question relies heavily on your account as well as the context of the posts and comments. It may just need to be addressed on a comment-by-comment basis. Additionally, deciding on if you should remove the comments or not depends on the nature of the account. Is it…

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How To Create a Landing Page

Many will tell you that having a website is one of the most crucial first steps in building a presence online. One of the first tools in creating that webpage will be having a convertible and solid landing page for your community. A landing page is a dedicated page on your site used to increase your conversion rates. Whether you make it your home page or a separate one, a…

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