Voice Search SEO
Over the past few years, search engine optimization has seen quite an evolution. Search engines such as Google have created updates that are designed to help users get the results that they are looking for as quickly as possible. One of the biggest updates is voice search SEO.
How Voice Search Might Impact SEO
How Does Voice Search Work?
Performing a voice search with Google or any of the other voice search engines is quite easy. It is just like doing a typed search and just as fast. All a person needs to do in order to perform a voice search is to simply click on the microphone icon located on the search bar and then speak.
Optimizing for Voice Search
Voice searches are becoming more and more common, which is why it is important to make sure that your site is optimized for this type of search. The first thing that you need to do is to make sure that you know what people are most commonly looking for when doing a voice search.
Questions
From data that has been released by Google, it has been found that people generally use voice search to ask questions. This includes asking for directions, what time a movie starts, and also to call someone. As a business owner, it is important to make sure that you are listed on My Business as people will typically ask for places that are near them when they are out.
When optimizing for voice searches it is a good idea to have content that uses question phrases. Short and simple questions are the best as these are the most common types of search terms that are used with voice searches. Voice searches are going to quickly become the way people search for things most often, so it is important to make sure that your site is mobile friendly and ready for this type of search.
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